PROFOOD Expo — a new business platform for entering Kazakhstan’s food industry market

Today, Kazakhstan is one of the key markets in Central Asia for manufacturers of food products, beverages, ingredients, packaging, equipment and solutions for the food business.

The market is growing: food production is increasing, retail trade is developing, and demand is rising for new brands, technologies, high-quality packaging, and modern production and logistics solutions.

For companies considering Kazakhstan as a destination for export, distribution or sales expansion, it is important not only to present themselves, but also to establish direct contact with the market: buyers, distributors, retailers, manufacturers, HoReCa representatives, investors and industry partners.

The exhibition will become a new B2B platform in Astana, where participants will be able to present their products, demonstrate solutions live, hold negotiations, study market demand and receive direct feedback from a professional audience.

For businesses, participation in PROFOOD Expo is an opportunity to:

— present their product in the Kazakhstan market;

— find potential distributors and trade partners;

— hold direct meetings with buyers and industry representatives;

— assess interest in the product from the local market;

— understand requirements for pricing, packaging, logistics and promotion;

— strengthen brand awareness in Kazakhstan and Central Asia.

Kazakhstan holds an important position in the region: through the country, companies gain access not only to the domestic market, but also to the business audience of Central Asia.

PROFOOD Expo is a practical tool for companies that want to enter the market, test demand, find partners and build further development in the region.

The first PROFOOD Expo in Astana will become a starting point for new business contacts, negotiations and opportunities in Kazakhstan’s food industry.